Coach EthanFounder and CEO

    Ethan has personally lost over 100lbs and then later gained 30-40lbs of muscle.
    Throughout that process he realized that he can relate to people who have been struggling on both ends of the spectrum pertaining to weight loss and/or weight gain.

    Ethan has performed over 15,000 hours of 1 on 1 personal training sessions in big gym settings, has several pieces of education in nutrition, training and health coaching and has helped hundreds of people around the globe with his online coaching model.

    Ethan has competed in Muay Thai, Powerlifting and Strongman, but his real passion is helping people get set off on the right foot with sustainable approaches to their health fitness goals.

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